Cybersimple

  ECPA 2017 second runner-up

Governments, NGOs and companies work towards making the internet a safer place. Google and Test Achats recognise that everybody in society should play their part in helping citizens to enjoy the benefits of the internet safe and secure. Therefore we have joined forces to develop Cybersimple, an initiative to raise awareness and to educate Belgian citizen about online security. On the cybersimple.be website citizens can get consumer-friendly information about the most common online threats and short practical tips how that they can easily implement to protect themselves and their families.

The media campaign started mid-April 2017 and ran till the end of June 2017.
Launch of summer vacation tips 15th of June 2017.